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Author: Neve Okonkwo-Barr

The industry wants you to believe style is a shopping problem. It is a fit problem, and fit is mostly fixable for the price of a coffee and a trip to someone with a machine. I will tell you which fabrics survive a year, what a good alteration costs, why the expensive coat is sometimes worse than the cheap one, and how to build a wardrobe that works on a Wednesday. I will never tell you something is 'investment' unless I can show you the maths.
What the Composition Label Actually Promises

What the Composition Label Actually Promises

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing those silk slip dresses taught me, it’s that a high

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One Good Accessory Beats Four Adequate Ones

One Good Accessory Beats Four Adequate Ones

Stop letting fashion influencers convince you that you need a "statement necklace" for every single outfit or a dedicated jewelry box for every season

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The Complete Guide to Taking Your Measurements

The Complete Guide to Taking Your Measurements

I spent two years in a cramped basement studio pinning hems for a bridal shop, and if there is one thing those silk slips taught me, it’s that a siz

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Jewellery You Never Have to Take Off

Jewellery You Never Have to Take Off

Stop letting brands convince you that "everyday jewellery" has to be either a tiny, overpriced gold loop or a piece of costume junk that turns your ne

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Dressing for Your Body Without the Fruit Metaphors

Dressing for Your Body Without the Fruit Metaphors

I spent two years in a basement studio pinning hems for a bridal shop, and if I learned one thing, it’s that the fashion industry is lying to you. T

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The Complete Guide to Alterations

The Complete Guide to Alterations

I spent two years hunched over a sewing machine in a basement studio, pinning hems for brides who were more worried about their guest list than their

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Servicing Intervals and What Happens if You Skip Them

Servicing Intervals and What Happens if You Skip Them

I spent my first two years in a basement studio pinning bridal hems, so I’ve learned one thing early: people will spend three months' rent on a "lux

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The White Shirt: Opacity Is the Deciding Factor

The White Shirt: Opacity Is the Deciding Factor

I spent two years in a damp basement studio pinning hems for a bridal shop, and if there is one thing those silk slips taught me, it’s that a "luxur

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Judging a Garment in Thirty Seconds on the Rail

Judging a Garment in Thirty Seconds on the Rail

I spent two years in a cramped basement studio pinning hems for a bridal shop, and if there’s one thing those silk slip dresses taught me, it’s th

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What Fast Fashion Did to the Inside of a Garment

What Fast Fashion Did to the Inside of a Garment

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing those silk slip dresses taught me, it’s that a garm

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