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Author: Neve Okonkwo-Barr

The industry wants you to believe style is a shopping problem. It is a fit problem, and fit is mostly fixable for the price of a coffee and a trip to someone with a machine. I will tell you which fabrics survive a year, what a good alteration costs, why the expensive coat is sometimes worse than the cheap one, and how to build a wardrobe that works on a Wednesday. I will never tell you something is 'investment' unless I can show you the maths.
The Complete Guide to Bags

The Complete Guide to Bags

Stop letting a glossy Instagram campaign convince you that a "complete guide to bags" needs to include a six-month payment plan for a logo. I’ve spe

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Preventing the Marks That Ruin Pale Shirts

Preventing the Marks That Ruin Pale Shirts

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing I learned, it’s that nothing ruins a beautiful silh

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Braces: Button Fixings or Nothing

Braces: Button Fixings or Nothing

Stop looking at the shiny brochures and the "celebrity approved" dental packages; they are just marketing trying to sell you a lifestyle you don't nee

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Jeans Fit at the Seat First, Everything Else After

Jeans Fit at the Seat First, Everything Else After

I spent two years in a cramped basement studio pinning hems for a bridal shop, and if there is one thing those silk slips taught me, it’s that we ar

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Matching Belt Width to Belt Loops

Matching Belt Width to Belt Loops

I spent three years in a basement studio pinning hems for brides who had spent more on their veils than their entire wardrobes, and if there is one th

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Letting Go of Clothes You Were Going to Fit Back Into

Letting Go of Clothes You Were Going to Fit Back Into

I spent three years in a basement studio surrounded by the ghosts of "maybe one day" wardrobes—piles of polyester blends and "aspirational" trousers

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Stain Removal by Type, Fast

Stain Removal by Type, Fast

I spent two years in a basement studio pinning hems for a bridal shop, and if there’s one thing I learned, it’s that people treat a single drop of

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Denim Weight, Weave and Why Raw Is Different

Denim Weight, Weave and Why Raw Is Different

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing I learned, it’s that a high price tag is the most u

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The Complete Guide to Watches

The Complete Guide to Watches

Stop letting luxury marketing convince you that a watch is a "legacy piece" or a financial vault on your wrist. Most of these glossy magazines want yo

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Keeping a Leather Bag Alive

Keeping a Leather Bag Alive

Stop letting luxury brands convince you that you need a specialized, twenty-pound "leather rejuvenation kit" just to keep your daily driver from looki

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