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Hats: Brim Width Against Shoulder Width

Hats: Brim Width Against Shoulder Width

Stop letting "style influencers" convince you that finding the perfect headwear requires a total personality transplant or a four-figure budget. I’v

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The Complete Guide to Suits

The Complete Guide to Suits

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing I learned, it’s that most "complete guide to suits"

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Taking Your Own Measurements Accurately

Taking Your Own Measurements Accurately

I spent two years in a basement studio pinning hems for a bridal shop, and if there is one thing those silk slips taught me, it’s that brands are ly

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Socks Are Consumables. Buy Accordingly.

Socks Are Consumables. Buy Accordingly.

Stop letting "luxury" branding convince you that a £30 pair of cashmere-blend socks is an investment; if the heel is already thinning after three Tue

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Polarised Lenses and When They Are Wrong

Polarised Lenses and When They Are Wrong

Stop letting a salesperson convince you that a designer gradient lens is a "lifestyle upgrade" just because it looks expensive on a display stand. I�

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Texture Does What Pattern Does, More Quietly

Texture Does What Pattern Does, More Quietly

Stop looking at that "must-have" trending piece in your cart thinking it’s going to transform your look; a new color won't save an outfit that feels

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The Complete Guide to Shoe Care

The Complete Guide to Shoe Care

Stop letting brands convince you that you need a specialized, $50 "premium leather revitalizer" every time you see a scuff. It’s absolute nonsense.

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Neutrals Are the Grammar, Not the Sentence

Neutrals Are the Grammar, Not the Sentence

Stop letting "minimalist influencers" convince you that a wardrobe of expensive beige linen is the only way to look put-together. Most of that advice

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Sunglasses: Uv Rating First, Shape Second

Sunglasses: Uv Rating First, Shape Second

Stop letting a logo convince you that a pair of sunglasses is a personality trait. I spent three years pinning hems in a bridal studio, and if there i

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Why You Are Three Different Sizes in One Shopping Centre

Why You Are Three Different Sizes in One Shopping Centre

I spent three years in a basement studio pinning hems for people who were convinced they were "getting too big," when in reality, the brand had just d

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